We are thrilled to announce we won Best Agency Credentials at Oystercatchers Club Awards 2015!
Marketing consultancy Oystercatchers revealed the results of its 2015 Awards last night at London's May Fair Hotel. The awards, now in their fourth year, celebrated the energy, innovation and sharp thinking invested by agencies in their marketing mastery.
The awards saw the gathering of over 200 business leaders, agency chiefs and industry influencers. Judges included CEOs and marketing leaders from over 20 of the UK's best known companies ranging from Asda to SSE to Avis Budget Group.
We are thrilled to have won the award for Best Agency Credentials, especially as it comes off the back of a brand overhaul for Hunterlodge. It was a unanimous decision from the judges who commended our 'provocative' start at the end positioning, fending off stiff competition from runners up BBH and Iris.
Commented Suki Thompson, Oystercatchers CEO and Co-Founder, "Looking back on the year we've seen the increasing impact of disruptive technologies, shifting competitive landscapes and consumer behaviours, challenging us like never before. The judging debate brought us clear insights into what marketers need from agency partners to help engage and communicate with their customers.
"Four success factors defined out agency superheros. Our winners captured the culture of now; they personalised and humanised; they were pithy and punch, and, they demonstrated ROI with simplicity and clarity. In short - they were absolutely customer-centric."
Radha Davies, Head of Brand, Innovation & Customer Experience at the Post Office said, "I look for a sense of agency culture and philosophy - an approach which sets the agency apart from the competition. Have they inspired me with their body of work, demonstrated clarity of thinking against client briefs and great ideas which have yielded tangible business results? A bit of surprise and delight goes a long way."to see a watch a video of the evening and see the moment we won! Also hear what the judges had to say about our award winning creds doc!