Hunterlodge Advertising is delighted to have been shortlisted for the Financial Services Forum's Awards for Marketing Effectiveness 2014 for our work with Volkswagen Group Leasing.
Shortlisted within the Direct Marketing category, our Pick and Mix campaign for Volkswagen Group Leasing is amongst good company with LV= and Barclays also vying for the coveted award. With our obsession for ensuring effectiveness and return on investment, these awards are a perfect match for our agency strengths.
Introduced in 2002, the Awards are the only ones dedicated to recognising and rewarding marketing effectiveness in the promotion of financial services and products. Size of budget doesn’t matter; creativity isn’t judged – it is proving marketing effectiveness that counts.
The judging panel met in September to debate each shortlisted entry in considerable detail, and to decide the winners and commended entries in each Award category. The winning entries are due to be announced at the Financial Services Forum’s Annual Dinner on Tuesday 18 November, at the City of London Guildhall.