300,000 people so far...
helping improve lives
Yes, we are serious and no, we are not a religious cult. Through our work with Education and Healthcare clients we look to produce work that changes people's behaviour and improves people's lives.
Keeping our totals rising makes us all here feel proud and pushes up to get even better without ever getting preachy.
Work
Sodexo Name Change
The legacy of the company’s French origins could be clearly seen in the spelling of the name, Sodexho. However, as the company expanded internationally, the pronunciation of the ‘h’ was proving to be problematic in a number of key markets.
The shareholders voted to drop the 'h' in their AGM and the Hunterlodge team was commissioned to produce the advertising campaign to launch the name change to the market place.
Our visual idea celebrated the change. Intelligent media buying impacted on the target audience and trade as an additional 20,000 unique visitors came to the site each month during the campaign.
The shareholders voted to drop the 'h' in their AGM and the Hunterlodge team was commissioned to produce the advertising campaign to launch the name change to the market place.
Our visual idea celebrated the change. Intelligent media buying impacted on the target audience and trade as an additional 20,000 unique visitors came to the site each month during the campaign.
