British Army’s National Charity Appoints Agency for ‘The Army Family’ Campaign.
Hunterlodge is delighted to announce that our client, Ordnance Survey, and their innovative mapping app, OS Maps, have won Best Digital Product at the 2017 Outdoor Industry Awards.
Starting at the end
The end goal was to reverse the declining trend in cat adoptions and increase enquiries - just 89 enquiries had come from previous year's Google searches with a target of over 40,000 cats to be re-homed (2,000 from this campaign).
Starting at the end - The campaign's end goal was to drive sufficient site traffic to convert 50+ quality applications to Ordnance Survey's Geovation Programme within three weeks - drawn from an extremely niche audience of technology start-ups.