Winning Ways Again…Hunterlodge win London Met University Advertising Account

We at Hunterlodge are thrilled to announce our recent pitch win of the advertising account for London Metropolitan University! This win did not come easily. The work and effort that went into to this opportunity was immense and showed fantastic teamwork, enthusiasm, passion and dedication from everyone involved. We can’t wait to get started.

Following the rigour of filling out PQQ’s and ITT’s, a cracking chemistry meeting ensued which enabled us to show our true colours. With flair, we demonstrated our understanding of the market, the client and most importantly the audience and begun to show London Met how we might be able to help them. We were short-listed to the final 3 and with brief distributed a creative show down begun. With only 3 days to pull this together time was of the essence, not only did we generate the BIG idea, we took it into their target market and tested it. The results from the testing made us question whether the Creative Director, Peter Murphy, even needed to present it.

On the big day, the pitch team arrived at London Met and were the last to present out of the final 3. Despite facing stiff competition from the likes of major players like McCann Erickson, the Hunterlodge team emerged victorious.

Hunterlodge's approach in both creative and media planning terms, coupled with their clear and deep understanding of our marketplace made them the unanimous choice of the evaluation panel.

Beth Elgood
Director of Marketing, Communications and Fundraising

Huge congratulations go out to the entire agency and we are looking forward to sharing our first campaign results.